Monday, July 26, 2010

Better than Yesterday Challenge

This is a simple practical concept that allows you to do just one thing better each day. Try it and look at the cumulative effect at the end of the week, month, quarter or year.

I challenge you over the next 12 weeks to look at your sales and customer service results and do something better each week to lift and improve these results.

At your next meeting set individual goals to help you with this and how you will monitor your progress each week.

Here are some useful things to have a look at:
  • The number of face to face visits you make/have
  • Reducing the number of emails you send instead of communicating directly with people
  • Asking for referrals from existing satisfied customers
  • Look for new target segments that are more profitable
  • looking at your top customers for opportunities to grow
  • Making one more call per day
  • Asking for the decision timeframe
  • Planning more of your calls
  • Follow up those direct marketing letters with a phone call asking for an interview
  • Focusing on time management qualities, rather than quantity

It is not too difficult to come up with ways to improve your effectiveness if the willingness and focus are there.

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