How to do what you know

I’ve just returned from Christchurch where I met up with 12 coaches from around the country – The A-Team: all committed to excellence within their own coaching fields. I shared with them my recent learnings about closing the gap between knowing what’s required, & the actual doing!

All very interesting stuff –
• The right side of your brain is actually responsible for our behaviour;
• There’s a need to reach the unconscious mind, which is responsible for over 90% of our behaviour.
• Most people rely on will-power, discipline, desire and logic to get the changes they want, which is mainly working the left brain (only 5-10% of our behaviour)!



As a coach, I’m aware of this on a daily basis, as I show people how to change their mindset or beliefs to achieve better results.

Your current results are a reflection of current thinking. This means that when you change your thinking you will take different actions & decisions and get different results.

Tapping into the emotional side of the brain is imperative, but can be as simple as using a story or a metaphor to explain something. Using real life examples instead of only facts and figures makes a huge difference.

If you or someone you know is having a challenge with knowing what to do versus actually doing it, then have a go at the above, & remember to let me know the changes that come about.

Talk to you soon…

Making the Sale

I was reading from Jeffrey Gitomers book "The Sales Bible" over the weekend, & was reminded just how tenacious we need to be to make sales & that on average it takes 7 "no's" or objections to get the sale!

His chapter "You've been selling since you were a kid!" is an absolutely awesome read.
It's all about persistence and acknowledging how many no's you're willing to take before you give up on the sale. Chances are it's not many!

Think back to when you were 7 years old,with your mum at the supermarket. Your question... "Mum, can I have this candy bar?" & mum says, "I said NO!"
Not one to give up, you say: "Aw, come on, PLEASE!"

According to Jeffrey she thunders NO & you immediately try to find out what the objection is. "Why can't I have a candy bar, mum?"
"Because it'll spoil your dinner," she responds, true to form. Can you remember saying something along the lines of "No it won't, mum. I promise to eat it after dinner?" I can!
And especially that long bleat of "PLEASE!"



You of course get the lollies, just as I did! The point that Gitomer makes though, is that when we were 7, we were willing to risk public embarassment, corporal punishment, and verbal abuse to make the sale.
In his words... "Somewhere between diapers and getting your business card printed, you forgot how tenacious you need to be to make that sale."

I for one, will be sitting back & reminiscing just a little, & then taking some action! Let me know how you get on & talk to you soon!

Gaylene



To succeed... You have to believe in something with such a passion that it becomes reality - Anita Roddick